Author Archives: Howard

Social Communications

What do I mean by “Social Communications”? Definitely NOT the social media we have seen evolving up to now – marketers have stepped in, applied outdated methods, like they’ve been using for decades, and are expecting to get the results of advertising of the past. They won’t. We don’t buy newspapers in the volumes weContinue Reading

Welcome to hojomo blog

Here’s my new website, and a new blog to go with it. Marketing has changed, forever. Market-Making is now a much more relevant term, because the “old ways” have taken a battering with the advent, and mass adoption, of social media. So how do YOU view your customers and prospects? As your next conquest, orContinue Reading